March 3, 2021


We don’t support this browser version anymore. I am sharing a short article about the...

We don’t support this browser version anymore. I am sharing a short article about the three trends of Social Media Marketing. I am sure you have some idea about the two of them but read my short note about the third emerging trends. Social networking sites like Facebook ( ) and LinkedIn ( ) are great for business professionals to learn about each other and create friends within various online spaces. Long ago (meaning: about 8 years ago), younger people originally made the leap into social networking with MySpace ( ) which quickly became the most popular of its kind. But that name is way in the past now, honors now go tto Facebook, Instagram, Pinterest, Vine, Foursquare, and many, many other social media since then. Experts give a variety of reasons for the failures, including poor management, low premiums and not enough startup funds. Republicans in Congress have criticized the initiative as a giant waste of money. The federal health overhaul was initially supposed to provide up to $6 billion in startup loans, but Congress ended funding in 2013. The closure—part of a wave of failures of the new co-ops nationwide—has been a big hassle for Health Republic policyholders, who have had to shop around quickly for alternative coverage. While most Americans think climate change is an important issue, they don’t see it as an immediate threat, so getting people to “go green” requires policymakers, scientists and marketers to look at psychological barriers to change and what leads people to action, according to a task force of the American Psychological Association. For those of you who are too young to recall what happened in Chernobyl, let me recap. In 1986 Reactor 4 of the power plant exploded into the air and the resulting radioactive fallout forced 350,000 people to leave their homes forever and contaminated large parts of Europe for centuries to come. The fire burned uncontrollably for 9 days and released 100 times the radiation of the Hiroshima bomb. The then modern city of Pripyat, which was only 4 kilometres away, was evacuated a day later. Most of the 50,000 inhabitants of the city were plant workers and their families. The people were told to pack lightly, as the evacuation would only be short-term. They never returned and now the town has an abandoned ghostly atmosphere that is frozen in time. Importantly, the biotech industry , faced with major international health challenges, has a long history of collaboration. And there is evidence that, to meet the urgency of the global COVID-19 crisis, competition is reducing. Collaboration on technologies, between companies and between commercial, academic and regulatory partners is accelerating.

When an organization has a long-term purpose, articulated in clear goals and objectives, and these goals and objectives can be rolled up into a coherent plan of action, then we would say that the organization has a strategy. It has a good or even great strategy when this plan also takes advantage of unique resources and capabilities to exploit a big and growing external opportunity. Strategy then, is the central, integrated, externally-oriented concept of how an organization will achieve its objectives (Hambrick & Fredrickson, 2001). Strategic management is the body of knowledge that answers questions about the development and implementation of good strategies. Another finance services business idea that an entrepreneur who is interested in making money should consider starting is to become a risk management consultant. Many entrepreneurs who go into business often forget to carry out risk assessment before venturing into the business. Finally, make an exit strategy in your business plan, which will allow you and your JV partner to know when it is time to fold the cards. Perhaps your goal is a short-term partnership that will terminate after a specific event. Or, it could be an ongoing joint venture marketing project until one or both of the partners says they are ready to terminate the agreement. Spell it out clearly so that you both know how to wrap up the JV cleanly and without ill will towards the other. Some global financial markets that top investments banks cater to are those of New York, Tokyo, and London, among others. Global investment banking actually works to provide quality service to a vast clientele all throughout the world. Clients of international investment banks include the government sectors, major corporations, hedge funds, financial institutions, and also to other organizations. Global investment banks offer their services all around the world such as North America, South America, Africa, Europe, Asia, as well as the Middle East. As most of the companies of today have further strengthened and even widened their visions, simply looking for the monetary profits as a part of the performance measurement criterion is not worth mush scope. As for example, technology has been advancing at a tremendous pace these days. This is because; organizations are putting in a huge amount of money in Research and development. If the companies follow the economic value added approach or the activity-based costing approach, they would not have the heart to invest to such large extents. In the short-term, they can have a good flow of cash with them, but as we have seen companies like Procter & Gamble advance to such great extents, success at the international level can only come through investment in technology.